Maybe one of the best platforms for building a professional website is WordPress. Lots of professional websites use WordPress for their pages. Everyone who had the chance to work with it knows how simple it is, yet how great results come from using it.
Today, however, owning a professional website is not enough. You need to have a business app as well. If you’re thinking about connecting your already existing website to a new-made app, then you’ve made the right choice.
Some people wonder if connecting the site to the app is possible. One thing is sure – WordPress websites are the easiest to connect to an app. If you’re still hesitating, we’re here to help you make up your mind. Learn the five top reasons why you should have an app for your WordPress page.
The app is accessible offline
A WordPress website is great to be managed and for users to access, but it only works when you’re connected to the internet. If you want your users to access it no matter the circumstances, you need an app.
Apps work even if the device is not connected to the internet. It will provide service, and require an Internet connection if the user needs to make a purchase or contact some of the employees from the customer care department.
More personalized approach and customers insights
When you build an app, you give users a chance to personalize the use. All apps provide a different approach, which is not possible with any online website. Apps can be easily transformed into something different. For example, night mode is one of the most popular features now. So is changing the appearance, colors, and themes for applications in general.
From this information, you also get more customer insights like their hobbies, favorite colors, and habits.
The app provides more sales
If you’re running an affiliate marketing site, you know how important sales are and how valuable clients’ satisfaction is. With the app, you raise the chance of sales. Some people that prefer apps instead of websites will use your services through their smartphone, but not through the computer.
Stats show that for the second half of 2020, eCommerce sales were made from a mobile device in 55.4% of the cases. That means more people shop through their smartphones than through desktop computers, and this is a fact that can’t be ignored.
It’s safer and more reliable for users
When you’re in the online retail business, you need to provide maximum safety and care to your users. If hackers attack your system, you’re going to be responsible for not providing the necessary protection. With an app, it’s much easier to provide the needed safety than through a website.
If you find a great team that will implement two-step verification and proper encryption of entered data, there will be no chance for hackers to steal information and funds from your customers. This is another reason why you need to connect your WordPress page with an app.
Plugins turn the website into an app
It doesn’t take a professional to set up everything. A simple plugin installed inside the WordPress platform will help you with creating the perfect app for your business. Of course, there are better and worse apps, and it’s your job to choose the best one for your company personally.
If you don’t know how to do it yourself, you’ll need to hire a cross-platform app development company that will do this in a matter of days. An experienced team will handle this with ease since plugins are made to create perfection. You just need someone that knows how to connect the dots.
These five reasons should be enough for you to understand why connecting your WordPress website with a business app is a must. The benefits are many, and there’s not one downside. If you want your business to grow, even more, providing an app for your clients is a must. Find a great development team, and turn your WordPress website into a valuable app for your users.