Best 15+ Fashion Store WordPress Themes in 2020

The eCommerce fashion market was valued at $620.6 billion last year and growing at a rate of 12.2% yearly. This brings about not only great opportunities for new fashion businesses but also heated competition. In 2020, giving your customers just an “okay” online fashion shopping experience is no longer enough. Your customers are starting to expect truly awesome experiences - and that can only be delivered with the help of an excellent fashion store WordPress theme.

Listed below are the best 15+ premium fashion store WordPress themes to immediately give you an early competitive edge against others in the business with useful features and attractive designs loved by customers around the world:

Zorka

We start out with a strong candidate - Zorka gives you elegant options for all of your fashion store needs. At first glance, the general color palette for the demos is muted with shades of gray and a touch of other dark colors which makes all your items 2x more pop on the grid. Another nice touch is the light sans-serif fonts used for a modern, sleek look - and more importantly, you can customize them further with Google Fonts. The wide range of layouts offered is robust and well-designed with finely tuned modules.

Generally speaking, it is difficult to find any elements that seemed out of place or unpolished in this gem of a WordPress theme - expect your customers to be captured instantly by the look of your online fashion store. With many stylish choices: 10+ header styles and 11+ homepage layouts ready-made, you’ll never get bored with Zorka.

Features:

• Polished, clean and premium-looking with one-click demo import
• Have Portfolio layout and XMENU
• Slider Revolution & Visual Composer bundled in
• Responsive, Child theme and WPML support

Amely

Expect to be wowed by the fresh and classy look of Amely. The options for layout are expansive and should have something for any shop owner to choose from. Whatever you choose, expect a high level of polishedness and a touch of creativity that makes your WordPress fashion store stand out from the rest.

Moreover, you are also equipped with a Buying Bundle feature to get users to buy more; excellent integration with WooCommerce plugin, Gutenberg builder and Instagram; 27+ shortcodes for customization and stellar customer support. To put it in simple terms: name anything that makes a fashion store theme great and you will find it in this one.

Features:

• 18+ graceful, minimalist layouts to choose from
• Plenty of features: 27+ shortcodes, bundle buying, undo cart,...
• Comes with Woo Brands, Slider Revolution, and WPBakery Page Builder
• Responsive, SEO-optimized and Retina ready

The Hanger

The Hanger takes a timeless layout and doubles on the level of attractiveness. You get function AND form in one package: the attention to detail is simply amazing, while everything is kept running fast and smoothly. In addition, the customization process is a breeze with a drag-and-drop interface and live preview.

On the feature side, this theme is well-crafted inside out with support for multiple languages (even right-to-left languages) and currency options. Furthermore, there is an excellent mega-menu system and multiple choices of the header including an eCommerce one and a plethora of intuitive navigation options - live search, menus with featured images, preview pop-ups,... Product posts look stunning with a nicely designed zoom function, video support, and a full-screen carousel. In a nutshell, this premium fashion store theme truly delivers a premium look and feel all around, both for the shop builder and the customers.

Features:

• Cohesive design, attention to details & animations
• Posts layouts are feature-rich: zoom, video support, full-screen carousel,...
• Plenty of navigation options: live search, mega menu, preview pop-ups,...
• Multi-languages and currencies support

Supro

Sharp, functional, and minimalistic are words to describe Supro. This theme steps away from crowded designs and focuses on creating a clutter-free, comfortable shopping experience for buyers. The layouts are thus spacious, the color palette is toned down and there are no distractions. Meanwhile, one more benefit of this approach is that it enables the WordPress website to run at a blazingly fast speed and show up nicely on mobile devices.

When functionality is considered, you won’t find any issues with this fashion theme: SEO is easy with right-to-left language support and neat layout for your Blogging posts. WPBakery Page Builder is included and you can easily import any of the 18 beautiful demos - all of which are eye-catching and unique.

Features:

• Spacious, uncluttered layouts
• WPBakery Page Builder bundled in
• 18+ eye-catching demos available for one-click import
• Responsive, RTL supported and speedy

inVogue

inVogue is contemporary, chic, and characteristically fashionable. To be more specific, the pre-designed demos are all trendy and bold - an easy fit for many female fashion brands. When it comes to the technical specifications, Slider Revolution is included in the theme at no cost, and the theme is built on Visual Composer for easy drag-and-drop customization. The development team also promises lifetime updates and accessible support for your ease of mind in the long term.

Features:

• Trendy, feminine design
• Easy one-click install
• Comes with Visual Composer and Slider Revolution
• Responsive, SEO-friendly and WPML ready

Boutique

Boutique certainly spoils you with its broad selection of pre-designed demos: 32+ different layouts are offered for you to choose to your heart’s content. On top of that, all of these are well designed with clear individual design languages and astonishing attention to details. You have anything from a mysterious dark to a cheerful explosion of colors and patterns. Consequently, the theme is among the most versatile in the fashion store WordPress theme genre and you would definitely find something for your shop with this purchase.

Features:

• 32+ different demos to install
• Bundled with Visual Composer & Revolution Slider ($50+)
• Unlimited header and footer styles
• Responsive, RTL and WPML supported

April

April is brimming with personality. It’s bright, optimistic, and comes with great functionality. The 16+ demos provided are some of the most charismatic designs to be found in the market with smooth animations and intricate graphic elements. Therefore this theme can bring a sense of happiness and comfort to your buyers, which is synonymous with a good shopping experience.

Feature-wise, it also has smart mega-menu, advanced skins options, 10+ different Demo Homepage, 8 different header layouts, 800+ Google Fonts, and so much more to offer in terms of features. Overall, you cannot go wrong investing in this outstanding theme for your WordPress fashion store.

Features:

• Bright, optimistic design with 16+ one-click importable demos
• Well-crafted animations and graphics with attention to details
• Save time customizing your website with Smart content block & Element Template
• Google Fonts and RTL languages support

June

June comes with 15+ premade demos that perfectly balances novel designs and classic looks. The overall aesthetics can be described as modern, classy and clean - no unnecessary borders around design elements.

On the functionality side, developers have tailored June with the exclusive Codeless Visual Builder to allow full live, drag-and-drop editing of everything. You also get 50+ content blocks for WPBakery Visual Composer, 15+ header styles, 12 footer styles, 5 product styles and 3 cart styles. In addition, you can benefit from nicely designed blog layouts for SEO for your fashion store website.

Features:

• Modern and sharp collection of one-click importable demos
• 50+ content blocks for WPBakery Visual Composer
• Comes with WPBakery Page Builder, Slider Revolution, WPML, Layer Slider and more
• Responsive, RTL language supported and SEO optimized

Kapee

Kapee is speedy and well-optimized. Expect nothing but excellent speed, clean codes, and fully mobile responsive support. It is also integrated with WPBakery Page Builder, Mailchimp Integration, and fully supports Ajax Products Search and Filter.

In terms of appearance, the demos are impeccably polished with attention to all details. More specifically, animations, transitions, and spacing are all professional looking and operates smoothly. Another important trait of this theme is that it is on the more content-crowded side - the catalog layout is tailored for fashion stores with a large collection.

Features:

• Beautiful and highly detailed without sacrificing speed
• Customizable and feature-rich
• Arrives with Slider Revolution, RTL support, Product Quick View, Ajax Search and more
• Responsive, Retina-ready with clean codes

Lezada

Lezada comes with a broad selection of demos, but all have the same bright, sleek design that catches the eye instantly. It also makes use of animation effectively to create a smooth, impressive experience. To add to that, the expansive collection of layouts allows for so many customization opportunities.

When it’s time to think about the features, every eCommerce must-haves such as Compare, Quick View, Buying Bundle, Ajax Live search, off-canvas cart,... are readily available. Generally speaking, this is among the most versatile WordPress themes out there for fashion store owners.

Features:

• +19 designed demos with sleek looks and smooth animations
• Highly customizable: colors, 600+ Google Fonts, multiple sidebars, custom shortcodes and more
• Feature-rich: Compare, Quick View, Buying Bundle, Ajax Live search, off-canvas cart,...
• Mobile and Retina-ready, one-click demo installation

Konte

Konte is just what the author claimed it to be: Minimal and modern. This theme cuts back on all the bells and whistles in terms of appearance and leaves behind an ultra-clean, sharp and squared look to all the elements. These clutter-free aesthetics let the items speak for themselves and thus pop a little more.

In terms of functionality, all basic eCommerce features are available including drag-and-drop customization, live search, header customization and semantic HTML & CSS codes for SEO. While not exactly standing out from the rest, the polishedness of this theme in both form and function will surely capture you customers’ hearts.

Features:

• Ultra-clean, sharp and squared aesthetics
• Non-cluttered, but highly detailed design elements
• Quick view, product filter, color selection, and other features
• Responsive, SEO-optimized, Retina-ready

Metro

Metro is your reliable choice when it comes to features and customizability: it comes with 24+ custom addons for Elementor and support for Dokan Multivendor Plugin. To be specific, this plugin facilitates frontend product and order management for vendors. SEO Structured Schema data is also built in the code for better SEO.

Appearance-wise, this theme is quite laid back with it’s simple yet effective design choices. You most likely would find a perfect match for your fashion store among the 7+ home and product pages and 5+ shop pages that this theme offers.

Features:

• Modern, clean and functional design
• 24+ custom addons for Elementor and support for Dokan Multivendor Plugin
• Bundled with WooCommerce Variation Swatches Pro and WooCommerce Variation Images Gallery Pro
• SEO Structured Schema optimized for SEO

Halena

Halena is strikingly sleek and slim for the true minimalists. Demos for this theme show a level of simplicity that not many can match - in fact, you would certainly be captured by the theme’s excellent use of spacing to create a shopping experience that feels stress-free, even liberating. To put it more clearly, in the collection of ready-made demos that this theme offers, you will not find any clutter that is often present in other eCommerce stores.

On the other hand, the simplicity of this theme comes at no cost - product quick view, Ajax product filter and search form, Typekit and Google Fonts support are all available. “Simple is the best” indeed applies to this intricate WordPress fashion theme.

Features:

• Ultra-minimalistic design
• Feature-rich: product quick view, Ajax search, and filter, lookbook...
• Comes with visual Builder and Slider Revolution
• Responsive and customizable

Nitro

Nitro is one of the most cost-effective choices in this list. It comes integrated with Revolution Slider, Meta Boxes Conditional Logic, Visual Composer, Ninja Popup, and Advanced Products Filter (adding up to a total of $130+). You are also given 17+ eCommerce demos and promised 03 new designs each month for this purchase. The wide range of eCommerce niches these demos covers makes it an impressively versatile theme.

In terms of appearance, the demos offer a very diverse range of looks - anything from colorful to minimalistic. This variety will certainly be useful in the long term when you opt for Nitro in your future projects.

Features:

• The wide selection of demos from different niches with diverse looks
• Bundled with Revolution Slider, Meta Boxes Conditional Logic, Visual Composer, Ninja Popup and Advanced Products Filter
• Promised 3 new designs each month
• Responsive, fast and feature-rich

Shopkeeper

Shopkeeper is incredibly popular and well-loved by WordPress store owners. The first reason is that it delivers 10 pre-designed demos with practical, applicable layouts.

However, attractiveness mainly comes from the second reason: top-class customer support. You are offered a 30-day return policy on purchasing. This is therefore a risk-free purchase. Developers also promise continuous development for the theme, friendly customer support, and low maintenance with its automatic setup process.

Features:

• Practical, applicable demos
• Excellent customer support and money-back policy
• Drag-and-drop customization with Gutenberg, Elementor, WPBakery Page Builder
• Responsive, Retina ready and WPML supported

Claue

Claue delivers excellent full-width, importable demos ready-made for you to implement on your website immediately. All designs are sleek with a focus on usability, therefore you can rest assured that no fancy unnecessary design gimmick is bothering your customers. A prime example of this theme’s intuitiveness is the excellent Instagram Shop demo with a tap-to-buy feature.

You are also guaranteed support for Visual Composer, Product Bundle, WooCommerce Variation Swatches, LookBook, and more with the purchase of this theme. This lovely option neatly balances both the form and function aspects, resulting in a truly well-rounded theme.

Features:

• Attractive full-width demos
• Intuitive Instagram Shop demo
• Visual Composer, Product Bundle, WooCommerce Variation Swatches, LookBook support
• One-click demo import, RTL language support

Having an attractive design is one of the most important factors that customers often pay attention to, so you should choose a good theme carefully. This wide range of themes with different styles, but fully customizable and feature-rich, will make your choice easier. We hope that these fashionable WordPress store themes will help to boost your online store.